• Ciara

Purple Crayon: Creating new worlds with words

Updated: Jan 23

When I was younger, one of my favourite stories was Harold and the Purple Crayon by Crockett Johnson. This is about a boy who decides to go for a walk in the moonlight. There's nothing in the sky and nowhere to go, so Harold draws a moon and makes his own path, using his purple crayon.

While furloughed from a cinema-related role due to Covid-19, I realised it was time for me to forge my own path too. When trying to think of a business name, Crockett Johnson's classic book came to mind and 'Purple Crayon' seemed the perfect fit. As a child, I thought Harold's crayon was magical and wished I had one of my own. Now, I see this story as a tribute to the infinite possibilities of the imagination and creativity.

Illustrations from Harold and the Purple Crayon by Crockett Johnson
Illustrations from Harold and the Purple Crayon by Crockett Johnson (1955)

Words have the same potential to shape reality. Whether building a brand, writing a book or promoting a new release, the words you choose are crucial to how you and your work are perceived. There are no limits to what a professional copywriter, editor or publicist can help you achieve. Get in touch to discuss how we might collaborate.

"But, luckily, he kept his wits and his purple crayon."

Harold and the Purple Crayon was originally published by Scholastic in 1955. Learn more about this book, its impact on children's literature and its intriguing author-illustrator:

An interview with Philip Nel, author of Crockett Johnson and Ruth Krauss: How an Unlikely Couple Found Love, Dodged the FBI, and Transformed Children’s Literature Crockett Johnson and Ruth Krauss redrew the world of children's literature

The one thing you never knew about Harold And The Purple Crayon


7 things you might not know about Harold and the Purple Crayon Deciphering reality with Harold and the Purple Crayon


The appeal of Harold and the Purple Crayon Crockett Johnson's colourful life

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